Monica Puerto

A data scientist & activist. A feminist. A latina. A speaker.

Programming Skills


Django, NLTK, Regex,Pandas, Matplotlib, Scikit Learn, Numpy, BeautifulSoup4, Selenium, Gensim [LDA, Word2vec, Glove]


tidyverse, caret, modelr, MASS, tidytext, stringr, lubriate, acs, Rsocrata, glm, Shiny, leaflet, survey


Redshift, Snowflake, Postgres


S3 buckets, Redshift, AWLS CLI, EC2

Modeling Skills

Worked with both supervised and unsupervised methods. Experience has mostly centered on Natural Language Processing using word embeddings and dimension reduction on text to understand and extract semantic information through Word2Vec and Glove. Also have experience in topic modeling with Latent Dirichlect Allocation. Other methods have centered around generalized linear models, random forest, KNN, PCA, etc. Implement feature importance,residuals analysis, measuring overfitting vs underfitting, sampling, cross validation, hyperparemeter tuning, ensembling models, bias vs variance tradeoff etc.


Senior Strategist


AFSCME is the nation's largest public service employee union. Improved an inhouse model on the likelihood of someone to join the union by 15% accuracy with 1/10 of the features and improved computation time from days to minutes. Working with vendor data like voter files from Target Smart and Catalist. Experience with Hustle, NGP VAN, and Action Network. Overseeing our model productions and polling analysis.

July 2019 - Present

Operations Analyst

Upside Business Travel

Worked in the Travel Operations / Customer Experience at a startup that provided a travel management solution for businesses. Worked as the data analyst to create dashboards monitoring our call center metrics, while understanding semantic customer needs through natural language processing, and making sure that our call center is efficiently staffed to meet service level agreements through forecasting.

November 2017 - June 2019

Manager of Analytics/Ecommerce

National Geographic

Consulted for the website of National Geographic and their ecommerce online store. Utilized Domo as a business intelligence tool to create dashboards across website, social, and customer data. Deployed A/B testing for the ecommerce websites and managed digital campaigns across email, facebook, seo, sem and affiliate marketing.

November 2014 - November 2017

International Digital Strategist

Discovery Communications

Consulted on digital reporting, business developments, and provided data for media kits/ ad proposals for brands such as TLC, Animal Planet, Discovery Channel, Discovery Kids, and Home & Health.

October 2012 - November 2014


Web Scraping

Demoed code about Python's BeautifulSoup4 and Selenium for 3 different organizations.


Demoed code about Python's Package Pandas for Data Analysis

Conditional Statement

Demoed Python code on how to construct if else and while statements


Demoed Functions vs Methods (Object Oriented Programming)


Fundamentals of an R Shiny web app

Python meetup R meetup WWC meetup


American University

Masters Candidate 2021
Data Science

GPA: 3.8

Research Assistant January 2019-Present under the supervision of Dr.Boukouvalas

Textbook Award Recipient 2020

Florida State University

Bachelor of Science 2012
Double Major Finance & Marketing

GPA: 3.5